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Email best practices

Everything you need to start building connections that matter.

Gods with shopping bags

Email best practices

2 min

Ask an email marketer: How do I leverage this busy season to build up my contact list?

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A God and a Goddess decorate a Christmas tree

Email best practices

2 min

Ask an email marketer: What’s one common mistake I should look out for this season?

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Hermes and a Goddess enjoying the fireworks in front of a green background

Email best practices

2 min

Why you need to send this email: Happy Holidays ______, Love ________

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Hermes and a Goddess get ready to paint

Email best practices

1 min

Ask an email marketer: How do you come up with fresh, original content?

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Hermes and a Goddess paint a heart

Email best practices

3 min

This was written just for you

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Gods with shopping bags

Email best practices

4 min

10 Black Friday emails that almost made us break out our wallet

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god and goddess holding a christmas tree

Email best practices

2 min

Ask an email marketer: Where do you find inspiration for holiday email campaigns?

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Gods putting together atoms

Email best practices

4 min

10 things all highly successful email marketers do

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Hermes welcoming with big magnet

Email best practices

3 min

Flight School Friday: Building the perfect drip campaign

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Hermes and a Goddess carry a tree on a decorated table

Email best practices

2 min

Ask an email marketer: What are some tactics that all great holiday emails use?

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Hermes and a Goddess shopping in front of a sofa

Email best practices

5 min

How do you make Black Friday emails that really stand out?

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Hermes studies data and trends

Email best practices

1 min

Ask an email marketer: What’s the optimal number of call-to-actions?

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A god and a goddess with puzzle pieces

Email best practices

6 min

The Seth Godin Guide to Building an Engaged Contact List

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Hermes flies with an email in front of an old movie projector

Email best practices

1 min

Ask an email marketer: When's the best time to start sending?

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Hermes in Santa's sleigh in front of some socks

Email best practices

4 min

Dissecting the success of your first holiday email send

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Hermes sending a letter

Email best practices

1 min

Ask an email marketer: How much is too much email?

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Hermes paints a Goddess over yellow and blue

Email best practices

4 min

4 ways to craft an irresistible opt-in offer

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Hermes hiding behind Hera and the three headed dog

Email best practices

6 min

What is Safe Harbor and how will it affect your business?

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Hermes and a Goddess carry a tree on a decorated table

Email best practices

1 min

The holiday calendar that’ll put you at the #topoftheinbox

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God with glasses analyzing statistics

Email best practices

3 min

Fright School Friday: Email stats to make you tremble

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Gods carrying a tree

Email best practices

5 min

5 steps to finding your holiday email marketing goals

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Hermes and Hera with mailbox

Email best practices

3 min

Reviving zombie contacts

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Gods pushing the puzzles

Email best practices

4 min

The #1 obstacle to building a profitable email list

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Hermes and a Goddess shake hands next to a one way sign

Email best practices

3 min

How professionals are using emojis in the work inbox

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